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DMO Download
News Digest

The DMO Download

A weekly digest on economic development and cultural, heritage tourism news.

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Rural Counties in Northern Great Lakes Grow at Above-Average Pace

Learn about the “real” travel influencers of today, why rural counties in the Great Lakes are growing, how destinations can support LGBTQIA+ travelers, and more.

Why Destination Marketing Often Falls Short

Read about how environmental concerns can influence tourism, how agri-tourism is driving Wisconsin’s economy, what the Metaverse means for rural destinations and more.

Western Towns Risk Being ‘Loved to Death’

Read about American Byways, Instagram’s impact on the travel industry, over-tourism in the western U.S. and more.

Google Analytics Update Offers Opportunities for DMOs

Check out what DMOs can take away from Google Analytics’s new update, what Brand USA is predicting for US tourism, how rural partnerships can lead to success in funding, and more.

How to Save Small Colleges In Rural Communities

Read up on an updated look at travel influencers, the state of rural jobs, how small colleges impact rural communities, and so much more.

In-destination Travel Experiences Are Evolving

Learn about the evolution of in-destination experiences, the top six steps for effecting destination marketing, how funding the arts can improve your community, and so much more.

North Dakota Cuts Tourism Funding After Theme Park Scrutiny

Learn about North Dakota’s tourism funding cut, how international travel demand could affect domestic tourism, getting stakeholder buy-in for your destination’s brand, and more. 

Rural Revitalization Starts at Home

Learn about how tourism can promote sustainability, how one destination fired its city, and a look at rural revitalization.

Practicing Destination Balance in the Busy Season

Learn how small towns can attract more talent, how to manage your destination’s busy season, how nostalgia can boost a rural destination’s message and more.

What Redefining “Rural” Means for Communities

This week, we’re discussing the new definition of “rural,” how travelers are struggling to balance affordability and so much more.

New Florida Bill Could Have Major Implications for DMO Funding

This week, we’re discussing Pittsburgh’s new branding, a new bill that could change Visit Florida’s funding strategy, Tik Tok’s major impact on heritage tourism and so much more.

Younger Travelers Want More Action in Sustainable Tourism

Covering sustainability and Gen Z travelers, the top women in the tourism industry, how civil rights tourism could preserve history and the power of destination branding, this week’s DMO Download is packed with helpful insights.

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