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DMO Download
News Digest

The DMO Download

A weekly digest on economic development and cultural, heritage tourism news.

July 27, 2021

Having insight on traveler behavior is important in effectively managing budgets. Enter Google and their new tools for tourism.

July 20, 2021

A report reveals information about summer American travel sentiment.

July 13, 2021

Surveys indicate that the pandemic inspired four out of five tourists to travel “more responsibly,” indicating a push for more sustainable tourism.

July 6, 2021

A study reveals a new traveler outlook that diverts from the “gloom and doom” messaging of the pandemic, a Skift article reports. To keep up with travelers demands, tourism marketers should encourage a back-to-normal mentality in their messaging.

June 29, 2021

The Virginia Tourism Corporation (VTC) is seeking $50 million from state legislators, WHSV 3 reports. The funds, if granted, will be out of the $4.3 billion Virginia received from the American Rescue Plan.

June 22, 2021

Fake online travel reviews will directly influence $4.1 billion in consumer spending, a new study from the University of Baltimore and CHEQ shows. Consumers rely heavily on reviews when making decisions, making the influencer industry worth about $4 trillion.

June 15, 2021

Experience Kissimmee developed and launched a new online, self-service tool designed to help DMOs discern the economic impact of their sales and marketing efforts.

June 8, 2021

As the post-pandemic work environment is shifting, travelers are opting for longer trips and changing the local tourism industry.

June 1, 2021

There’s no denying that the COVID-19 pandemic drove a massive surge in tourists exploring rural destinations. However, Airbnb is seeing a slow return to cities.

May 25, 2021

Authenticity still reigns supreme in reaching customers and gaining followers. COVID-19’s shutdown opened the door for smart marketers and influencers to entertain and engage followers in surprising ways.

May 18, 2021

The U.S. Travel Association asked for a public-private task force by the end of May to develop a data-driven roadmap to open U.S. borders and welcome international tourism again.

May 11, 2021

After a difficult 2020, Colorado lawmakers hope to give the tourism industry a boost by creating a Meeting and Events Incentive Program.

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